Companies needs to keep their consumers and be able to attract non-customers. Doing this, they need to keep their customers satisfied and spread the influence to others.
But how does a company know their customers are fully satisfied? Satisfied customers are those people who thinks the product of service delivered by an organization is acceptable or even recommendable. An discussion on satisfaction measurement is on the link below.
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20100830-072422-Measuring-Customer-Satisfaction-
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